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Smart Contact Telemarketing, Appointment Making, Data Cleansing, Intelligent Profiling, Inbound and Outbound Call centreSMART's Quality Control

At SMART we focus on quality at every stage of the service we provide to our clients.

SMART is an accredited as 'Investor in People' (IIP) and we are members of the Institute of Customer Service (ICS). By ensuring such a high level of service, and utilising a range of TQM processes, we support our clients in achieving sustainable business growth and development with a measurable ROI.

At SMART, quality is an integral way of life.

We monitor every aspect of our telemarketing executives' working day, with a strong emphasis on 'over delivering' for you, the client. SMART has made significant investments in technology along with installing clearly defined and measured quality processes. SMART's 'Invade' system records all calls and it monitors how many calls each executive makes, what they say, to who, when, and how much time they spend on the phone each day. This enables us to continually monitor, learn, adjust and ultimately improve our telemarketing service to you.

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The SMART telemarketing quality objective:

Our primary objective for any telemarketing project is to ensure we consistently deliver the highest quality appointments for each campaign, while representing our clients in a professional manner at all times. All SMART executives receive an intensive product sales training programme prior to each telemarketing project 'going live'. This ensures they have all the necessary tools and knowledge to work on a client's telemarketing campaign effectively. By linking our telemarketing executives' performance appraisal to quality scores, a quality 'mindset' is communicated and reinforced throughout our organisation.
More information about SMART Training and Development.

SMART Marketing Accreditations

Investors in People. Smart Contact Telemarketing, Appointment Making, Data Cleansing, Intelligent Profiling, Inbound and Outbound Call centre

Institute of Customer Service. Smart Contact Telemarketing, Appointment Making, Data Cleansing, Intelligent Profiling, Inbound and Outbound Call centreSMART are recognised holders of the Investors in People award, awarded to SMART for the dedication we show to our employees' development, training and welfare. And we're Members of The Institute of Customer Service which sets the benchmark for customer service in the UK.