Our Services

Some customers engage our lead generation and appointment setting services to address specific strategic goals. Others request SMART as their outsourced marketing department. But our approach is always a consultative one. We listen to your challenges so that we can understand what makes you tick and where your ‘pain points’ are. Then we work together on a tailored strategy to address these issues.

We listen to your business challenges, aims and financial objectives as our clients are looking to create both "bread and butter" business and sustainable growth in line with their strategic growth plans, acquisition or exist strategy.

Businesses differ hugely, but lots of our clients suffer perhaps surprisingly common ‘ailments’. Here are some key areas where we’ve used our expertise time and again to deliver real value:

We can help you;

  • Managing your customer data more effectively
  • Supporting your account management function
  • Increasing quality customer-facing time for your sales people
  • Providing diary and time management for added support
  • Identifying and reaching your target audience
  • Generating qualified appointments for your sales team
  • Bridging the 'qualifying gap' between your sales and marketing functions
  • Maximising the opportunity within each target customer
  • Mapping out your data to identify your 'sweet spot' for growth
  • Researching your marketplace
  • Better understand your customers

The mix of tactical activities that we utilise to deliver this support varies for each and every client, but includes:

  • Strategic Consulting
  • Telemarketing
  • Telesales
  • Lead Generation and Appointment Setting
  • Data Validation
  • Data Cleansing
  • Customer Profiling
  • Email Marketing
  • Customer Service and Call Handling
  • CRM
  • White-label Capability

We have a vast amount of in-house sales and marketing experience that we are happy to share with our clients. We can provide an impartial but highly insightful perspective on your sales and marketing strategies.

We match the skill sets of our staff to individual campaigns - so we can convey the right message at the right time, in the right manner. And we continually monitor and adapt all our campaigns, to maximise returns.

We're highly experienced in closing business over the phone, in situations where this approach matches a client’s business objectives.

We engage with key decision makers and generate fully qualified appointments and sales leads, synchronised to the diaries of your sales teams.

We utilise rigorous, high quality processes to establish the ‘facts’ and enable more effective engagement with key decision makers. Criteria can range from contact details and preferences to buying trends and requirements.

We methodically and intelligently cleanse client data and enhance your customer base and to enable you to derive the maximum sales potential.

We provide outsourced customer order, information, support and helpline facilities, as well as capabilities in billing and payment, media response and disaster recovery scenarios. We also follow up on each and every sales appointment that we provide.

We analyse your current portfolio and marketplace, to establish new routes to market for your products and services. Our market intelligence also highlights up-sell and cross-sell opportunities.

We can reach key decision makers with email as a stand-alone activity, or combined with Telemarketing for maximum effect.

You can monitor the progress of your campaign in detail, through our unique extranet 24/7, anywhere in the world. Without exhaustive training and additional subscription fees.

Through the use of DDI and ghost email technologies, we can provide a seamless extension to client businesses. Customers are unaware that they are dealing with an intermediary.

The way that we deploy our staff is highly flexible too. For instance, outbound campaigns are handled at our Crewe office, but certain activities are now undertaken by home-based agents – an exciting new development and one which generates exceptional results.