Telesales Companies Don't Get Much SMARTer

Telesales Services that Deliver Results

In recent years, UK telesales companies have become synonymous with a manipulative, hard-sell approach, where little consideration is given for the prospect, or their requirement and suitability for the service being provided.  

This is a real pity, because not all companies in this sector operate in this way.

SMART has been providing high quality telesales services for the last 15 years. We’ve worked with some of the UK’s largest organisations, as well as SME’s and start-ups and we’ve always offered a high quality, results focused service, that has seen the business expand, largely through referral and recommendation.

Telemarketing services aren’t just about generating new business. We certainly undertake a lot of sales lead generation and b2b appointment setting projects, but very often it’s to help our clients increase penetration in their existing accounts; helping them to sell additional products and services, which in turn helps greatly with their customer retention.

We also offer cleansing and profiling.  Cleansing usually involves reception-level contact, to discover or confirm the details of the key influencers and decision makers within an organisation. Profiling follows on logically from the cleanse; we speak to the decision makers and find out more about their requirements, timings, budgets and propensity to buy – all invaluable information for our client companies.

The final strand of our telemarketing activity involves research. We undertake both market research programmes and customer satisfaction initiatives, to make sure that our clients are as informed as they possibly can be, in what is an increasingly competitive commercial environment for us all.