SEO/SEM Managed Newsletter Campaigns

Many UK businesses realise that newsletter and email campaigns are a proven method to stay in touch with existing clients and can be a cost-effective solution to attracting new ones. Good e-mail & newsletter campaign management could be of paramount importance to a company's future growth.

However, creating a good newsletter and email marketing strategy is a time consuming exercise. It can take up to a couple of hours to create and send each e-mail broadcast and, if you're doing it yourself it can soon begin to feel like an endless marketing circle. You have to think of something inspiring to include in your newsletter content with an attention grabbing headline, adjust the photos to fit in with your carefully written textual content, send it out to the right people and then monitor all of the feedback response (who opened it, who bounced, who unsubscribed). Before you know it, it's time to send out your follow-up newsletter and start the cycle all over again! SMART's individually managed and bulk email marketing services can all eliminate the hassle of publishing and managing your promotional e-mail or newsletter campaigns for you.

Want to know more?

- Scroll down for more info about SMART's SEO & Digital Marketing services
- or call us now for a chat on 01270 503390 find out how we can make your web site and the internet work better for your business.
- or email us and we'll contact you at the best time that's most convenient for you.

The SMART Managed newsletter service

SMART's bespoke managed newsletter service and email campaigns provide a first class and affordable method for handling the delivery of your newsletters and mailings of any type. They can be scheduled to suit your promotional requirements (daily, weekly, monthly, bi-monthly, seasonally or annually) for both online and offline publication.

We know our clients have a choice of numerous e marketing and newsletter delivery companies in the UK, which is why we always ensure our newsletter campaigns and e-mail publication and delivery services are individually tailored around the needs of the client's business. We never use newsletter templates in our managed newsletter services and we always design a bespoke newsletter every time.

The results of such attention to detail can then be tracked and measured with campaign analysis (monitoring and feedback of opened emails) and logging of unsubscribers/bouncers which ensures your valuable customer database is continually cleansed and kept up to date. Additionally a link to your newsletter subscription can appear on your website and your customer's contact information will automatically update in your subscriber database.

SMART newsletter campaign management - set up overview and what our service includes:

• Creation of page layout incorporating company logo and branding into a header and footer, email links and hyperlinks to client's website with any relevant (legally required) disclaimer information.
• Copy writing of textual content/article and formatting photos/illustrations supplied by client
• Proof reading and forwarding a copy to client for approval prior to broadcast.
• Unsubscribe facility
• Send to a friend link
• Hosting of newsletter content
• Uploading and hosting of recipient database
• Monitoring and feedback of emails opened
• Real-time maintenance of recipient database by removal of un-subscribers and bouncers and addition of any new subscribers from the client's website

So, call us now for a chat on 01270 503390 to discuss your managed newsletter campaigns and other digital marketing options, and see how SMART can make the internet work better for your business today. Or email us and we'll contact you at the best time that's most convenient for you.

SMART . . . getting the right message across to your customers

Quick links to more info about SMART's complete SEO & Digital Marketing Services:
Diagnostics:
Website Health Check | Keyword Research
Maintenance:
Website Content Management | Website Quality Control | Search Engine Optimisation | Reciprocal Link Building
Promotion:
Managed Newsletter Campaigns | E Marketing | PPC Campaign Management